On the airwaves

Last updated 1 Mar 15 @ 11:44 |
A- A+ A

Steve Pearson assesses the communications systems available to the emergency services during major incidents and asks whether they can provide effective command and control


At a recent meeting between this writer and Kevin Roberts, the Global CEO of Saatchi & Saatchi, he explained that, while he was at the Pentagon advising on how Brand USA can improve its global image, a three star general told him that we’re living in a VUCA world. That is, a world that’s volatile, a world of uncertainty, a world of complexity and a world of ambiguity. For the military and government . . .

Want to read more? You must sign up or log in to view it.